dog.com

dog.com is SSL secured

Free website and domain report on dog.com

Last Updated: 23rd August, 2023 Update Now
Overview

Snoop Summary for dog.com

This is a free and comprehensive report about dog.com. Dog.com is hosted in United States on a server with an IP address of 96.45.82.89, where the local currency is USD and English is the local language. Our records indicate that dog.com is owned/operated by Tabcom, LLC. Dog.com has the potential to be earning an estimated $8 USD per day from advertising revenue. If dog.com was to be sold it would possibly be worth $5,615 USD (based on the daily revenue potential of the website over a 24 month period). Dog.com receives an estimated 2,694 unique visitors every day - a large amount of traffic! This report was last updated 23rd August, 2023.

About dog.com

Site Preview: dog.com dog.com
Title: Access Denied
Description: Dog supplies from Dog.com include a variety of high quality dog supply, products & accessories for every size, type and breed of dog.
Keywords and Tags: online shopping
Related Terms: breed, dog bed guide size, mixed breed dog
Fav Icon:
Age: Over 26 years old
Domain Created: 14th August, 1997
Domain Updated: 3rd February, 2021
Domain Expires: 13th August, 2022
Review

Snoop Score

3/5 (Great!)

Valuation

$5,615 USD
Note: All valuation figures are estimates.

Popularity

Modest
Note: Popularity is estimated.

Rank, Reach and Authority

Alexa Rank: 209,234
Alexa Reach:
SEMrush Rank (US):
SEMrush Authority Score:
Moz Domain Authority: 0
Moz Page Authority: 0

Organic vs Paid (Google Ads)

Traffic

Visitors

Daily Visitors: 2,694
Monthly Visitors: 81,999
Yearly Visitors: 983,331
Note: All visitors figures are estimates.

Visitors By Country

Revenue

Revenue

Daily Revenue: $8 USD
Monthly Revenue: $234 USD
Yearly Revenue: $2,802 USD
Note: All revenue figures are estimates.

Revenue By Country

SEO

Backlinks Analysis (SEMrush)

Top New Follow Links

Top Ranking Keywords (US)

Domain Analysis

Value Length
Domain: dog.com 7
Domain Name: dog 3
Extension (TLD): com 3
Expiry Check:

Page Speed Analysis

Average Load Time: 1.26 seconds
Load Time Comparison: Faster than 69% of sites

PageSpeed Insights

Avg. (All Categories) 70
Performance 80
Accessibility 90
Best Practices 53
SEO 92
Progressive Web App 36
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.dog.com/
Updated: 10th March, 2021

2.85 seconds
First Contentful Paint (FCP)
17%
61%
22%

0.01 seconds
First Input Delay (FID)
92%
5%
3%

Simulate loading on desktop
80

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for dog.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

Total Blocking Time — 0 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Other

Max Potential First Input Delay — 60 ms
Users could experience a delay when interacting with the page.
Estimated Input Latency — 10 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive dog.com as laggy when the latency is higher than 0.05 seconds.
Network Requests
Below is a list of network requests that were made during page load.
URL Protocol Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
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Image
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Script
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h2
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h2
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h2
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XHR
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h2
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h2
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https://www.sc.pages03.net/lp/static/js/iMAWebCookie.js?58ee721b-144d6471afc-2d617ac8ac4460b9f143347708bf4d50&h=www.pages03.net
h2
1406.9219999947
1491.7999999598
5606
14194
200
text/javascript
Script
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20MARCHdog_slide_dog_supplements.jpg
h2
1407.482999959
1452.7679999592
82336
81866
200
image/jpeg
Image
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20OCTdog_slide_puppycenter.jpg
h2
1407.6910000294
1452.0639999537
51995
51525
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image/jpeg
Image
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20DECdog_slide_groomingUP.jpg
h2
1407.9709999496
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image/jpeg
Image
https://www.dog.com/ContentFiles/hash_2A-64-F7-75-68-B5-54-95-37-DC-22-E0-C7-F5-F7-E9/28243/73473/20201207D_warehouse.jpg
h2
1408.2730000373
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51012
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image/jpeg
Image
https://www.dog.com/ContentFiles/hash_2A-64-F7-75-68-B5-54-95-37-DC-22-E0-C7-F5-F7-E9/28243/73473/20201207D_flea_tick.jpg
h2
1408.5209999466
1461.084999959
39001
38531
200
image/jpeg
Image
https://www.dog.com/ContentFiles/hash_2A-64-F7-75-68-B5-54-95-37-DC-22-E0-C7-F5-F7-E9/28243/73473/20200223D_dog_community.jpg
h2
1408.6579999421
1470.1679999707
33774
33304
200
image/jpeg
Image
https://www.dog.com/ContentFiles/hash_2A-64-F7-75-68-B5-54-95-37-DC-22-E0-C7-F5-F7-E9/28243/73473/20201001D_thecatshop.jpg
h2
1408.873999957
1460.3770000394
33919
33450
200
image/jpeg
Image
https://www.dog.com/ContentFiles/hash_02-32-A5-62-DD-60-03-17-E0-E6-46-0F-4B-82-C2-F8/28244/63791/footer-ad-auto-ship20Cup.jpg
h2
1409.1440000338
1476.6720000189
24521
24046
200
image/jpeg
Image
https://www.dog.com/ContentFiles/hash_02-32-A5-62-DD-60-03-17-E0-E6-46-0F-4B-82-C2-F8/28244/63791/footer-ad-pet-pharmacyC.jpg
h2
1409.4170000171
1458.2500000251
17781
17306
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image/jpeg
Image
https://www.dog.com/ContentFiles/hash_02-32-A5-62-DD-60-03-17-E0-E6-46-0F-4B-82-C2-F8/28244/63791/footer-ad-peace-loveC.jpg
h2
1409.5979999984
1436.8020000402
24110
23635
200
image/jpeg
Image
https://js-agent.newrelic.com/nr-1198.min.js
h2
1410.3020000039
1433.8030000217
11276
28120
200
application/javascript
Script
https://www.facebook.com/plugins/like.php?app_id=1136791326674452&channel=https%3A%2F%2Fstaticxx.facebook.com%2Fx%2Fconnect%2Fxd_arbiter%2F%3Fversion%3D46%23cb%3Df3cf05950a5fb58%26domain%3Dwww.dog.com%26origin%3Dhttps%253A%252F%252Fwww.dog.com%252Ff1a414a1d9fec84%26relation%3Dparent.parent&color_scheme=light&container_width=0&font=arial&href=http%3A%2F%2Fwww.facebook.com%2Fdogdotcom&layout=standard&locale=en_US&sdk=joey&send=false&show_faces=false&width=500px
h2
1434.401000035
1506.640000036
14492
35541
200
text/html
Document
https://www.google.com/_/scs/shopping-verified-reviews-static/_/js/k=boq-shopping-verified-reviews.VerifiedReviewsBadgeUi.en_US._MTipWIYfls.es5.O/ck=boq-shopping-verified-reviews.VerifiedReviewsBadgeUi.G6GDjLonrZA.L.B1.O/am=AgI/d=1/exm=IZT63,LEikZe,MpJwZc,NpD4ec,NwH0H,PrPYRd,SF3gsd,UUJqVe,_b,_tp,byfTOb,gychg,hc6Ubd,lsjVmc,n73qwf,vfuNJf,vhDjqd,ws9Tlc,xUdipf/excm=_b,_tp,badgeview/ed=1/wt=2/ct=zgms/rs=AC8lLkQd9aZ3qKDk-u2hCCdmCNlQAVY5yQ/m=Wt6vjf,_latency,FCpbqb,WhJNk,EFQ78c
h2
1470.0220000232
1477.1790000377
13886
33027
200
text/javascript
Script
https://www.google.com/_/scs/shopping-verified-reviews-static/_/js/k=boq-shopping-verified-reviews.VerifiedReviewsBadgeUi.en_US._MTipWIYfls.es5.O/ck=boq-shopping-verified-reviews.VerifiedReviewsBadgeUi.G6GDjLonrZA.L.B1.O/am=AgI/d=1/exm=EFQ78c,FCpbqb,IZT63,LEikZe,MpJwZc,NpD4ec,NwH0H,PrPYRd,SF3gsd,UUJqVe,WhJNk,Wt6vjf,_b,_latency,_tp,byfTOb,gychg,hc6Ubd,lsjVmc,n73qwf,vfuNJf,vhDjqd,ws9Tlc,xUdipf/excm=_b,_tp,badgeview/ed=1/wt=2/ct=zgms/rs=AC8lLkQd9aZ3qKDk-u2hCCdmCNlQAVY5yQ/m=lwddkf
h2
1477.0459999563
1481.0120000038
786
221
200
text/javascript
Script
https://bam-cell.nr-data.net/1/29dc0cc17d?a=17992191&v=1198.fe6ec20&to=MwZVZUBTCBZRU0QNXgpMdmJiHQIAVlFFCEVKAkRBSg%3D%3D&rst=1553&ck=1&ref=https://www.dog.com/&ap=121&be=582&fe=1411&dc=767&perf=%7B%22timing%22:%7B%22of%22:1615410946399,%22n%22:0,%22f%22:57,%22dn%22:57,%22dne%22:57,%22c%22:57,%22ce%22:57,%22rq%22:57,%22rp%22:385,%22rpe%22:385,%22dl%22:391,%22di%22:761,%22ds%22:762,%22de%22:767,%22dc%22:1382,%22l%22:1382,%22le%22:1448%7D,%22navigation%22:%7B%7D%7D&fp=686&fcp=686&jsonp=NREUM.setToken
http/1.1
1554.6189999441
1781.3930000411
651
57
200
text/javascript
Script
https://play.google.com/log?format=json&hasfast=true
h2
1578.6249999655
1586.4180000499
1077
131
200
text/plain
XHR
https://rum-http-intake.logs.datadoghq.com/v1/input/pub8889dc873be8c0f83a1a465f7c743250?_dd.application_id=74c4ecc3-428f-47ec-a63c-ab8023676d1a&ddsource=browser&ddtags=sdk_version%3A2.6.0%2Cservice%3Adog.com&batch_time=1615410947986&m_time=1615410947985
1585.6599999825
1621.7440000037
0
0
-1
Other
https://www.pages03.net/WTS/event.jpeg?accesskey=58ee721b-144d6471afc-2d617ac8ac4460b9f143347708bf4d50&v=1.31&isNewSession=1&type=pageview&isNewVisitor=1&sessionGUID=291a0063-d9c4-cb70-24cd-647a3b9d3848&webSyncID=4e5c33a7-464a-ea64-80a9-b0807b8b0820&url=https%3A%2F%2Fwww.dog.com%2F&newSiteVisit=1&hostname=www.dog.com&pathname=%2F&newPageVisit=1&eventKey=bc4435a6-b82a-150b-1126-21448aeb2bcb
1613.7630000012
0
0
-1
Image
https://www.facebook.com/rsrc.php/v3/y5/r/OqOE21UvWe3.png
h2
1615.2689999435
1628.8880000357
922
400
200
image/png
Image
https://www.facebook.com/rsrc.php/v3iEpO4/yF/l/en_US/xYGWzhPAP02.js?_nc_x=Ij3Wp8lg5Kz
h2
1619.1050000489
1642.81999995
126935
490400
200
application/x-javascript
Script
https://www.facebook.com/common/cavalry_endpoint.php?t_cstart=1615410948016&t_start=1615410948016&t_domcontent=1615410948033&t_layout=1615410948122&t_onload=1615410948122&t_paint=1615410948122&t_creport=1615410948122&t_tti=1615410948033&lid=6938137188527203827-0
h2
1724.3419999722
1771.5699999826
1543
67
200
image/png
Image
https://www.google-analytics.com/j/collect?v=1&_v=j88&a=316495081&t=event&ni=1&_s=1&dl=https%3A%2F%2Fwww.dog.com%2F&ul=en-us&de=UTF-8&dt=Dog%20Supplies%20%7C%20Dog%20Products%20%26%20Accessories%20-%20Dog.com&sd=24-bit&sr=800x600&vp=1350x940&je=0&ec=Split%20Test&ea=Content%20Area&el=Modern%20Layout%20-%20Area%20Below%20Header&_u=aGDAAAALAAAAAG~&jid=1925626102&gjid=1530936983&cid=1111059198.1615410947&tid=UA-9808698-1&_gid=612011691.1615410947&_r=1&_slc=1&z=2069369324
h2
1905.9340000385
1910.0170000456
617
4
200
text/plain
XHR
https://www.google-analytics.com/collect?v=1&_v=j88&a=316495081&t=event&ni=1&_s=2&dl=https%3A%2F%2Fwww.dog.com%2F&ul=en-us&de=UTF-8&dt=Dog%20Supplies%20%7C%20Dog%20Products%20%26%20Accessories%20-%20Dog.com&sd=24-bit&sr=800x600&vp=1350x940&je=0&ec=Split%20Test&ea=On&el=Split%20Test%20P1%20Abandons&_u=aGDAAAALAAAAAG~&jid=&gjid=&cid=1111059198.1615410947&tid=UA-9808698-1&_gid=612011691.1615410947&z=36503894
h2
1911.8139999919
1915.4979999876
601
35
200
image/gif
Image
https://www.google-analytics.com/collect?v=1&_v=j88&a=316495081&t=event&ni=1&_s=3&dl=https%3A%2F%2Fwww.dog.com%2F&ul=en-us&de=UTF-8&dt=Dog%20Supplies%20%7C%20Dog%20Products%20%26%20Accessories%20-%20Dog.com&sd=24-bit&sr=800x600&vp=1350x940&je=0&ec=Split%20Test&ea=13.4.89.43552&el=Site%20Version&_u=aGDAAAALAAAAAG~&jid=&gjid=&cid=1111059198.1615410947&tid=UA-9808698-1&_gid=612011691.1615410947&z=529406088
h2
1912.5139999669
1915.8749999478
601
35
200
image/gif
Image
https://stats.g.doubleclick.net/j/collect?t=dc&aip=1&_r=3&v=1&_v=j88&tid=UA-9808698-1&cid=1111059198.1615410947&jid=1925626102&gjid=1530936983&_gid=612011691.1615410947&_u=aGDAAAALAAAAAG~&z=655384605
h2
1914.7329999832
1918.4070000192
688
2
200
text/plain
XHR
https://www.google.com/ads/ga-audiences?t=sr&aip=1&_r=4&slf_rd=1&v=1&_v=j88&tid=UA-9808698-1&cid=1111059198.1615410947&jid=1925626102&_u=aGDAAAALAAAAAG~&z=1609845575
h2
1920.6319999648
1929.7230000375
678
42
200
image/gif
Image
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
415.357
8.931
558.729
16.54
575.428
51.576
647.773
22.436
670.227
23.492
700.367
15.742
724.249
19.524
743.817
5.694
750.406
12.483
762.903
5.926
770.492
11.098
782.599
13.017
798.726
18.515
817.666
13.727
831.487
10.855
842.413
15.043
869.616
26.689
896.325
13.813
914.995
18.03
954.944
14.891
969.851
25.536
998.568
7.419
1010.669
22.107
1032.807
31.674
1069.609
19.386
1090.858
18.416
1112.258
16.373
1128.668
35.197
1168.365
14.882
1189.271
15.091
1205.721
9.208
1215.68
9.297
1230.106
5.96
1242.765
13.486
1272.348
28.692
1302.451
8.951
1315.843
6.133
1323.03
18.051
1341.117
8.776
1361.544
5.672
1385.32
18.79
1406.928
68.849
1489.455
5.498
1495.086
7.277
1527.509
54.568
1585.052
7.115
1593.669
17.12
1617.645
24.092
1642.051
7.049
1649.828
5.014
1668.04
9.581
1708.017
38.735
1914.271
25.403
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Opportunities

Properly size images — Potential savings of 35 KiB
Images can slow down the page's load time. Dog.com should consider serving more appropriate-sized images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://www.dog.com/ContentFiles/hash_02-32-A5-62-DD-60-03-17-E0-E6-46-0F-4B-82-C2-F8/28244/63791/footer-ad-auto-ship20Cup.jpg
24046
13263
https://www.dog.com/ContentFiles/hash_02-32-A5-62-DD-60-03-17-E0-E6-46-0F-4B-82-C2-F8/28244/63791/footer-ad-peace-loveC.jpg
23635
13036
https://www.dog.com/ContentFiles/hash_02-32-A5-62-DD-60-03-17-E0-E6-46-0F-4B-82-C2-F8/28244/63791/footer-ad-pet-pharmacyC.jpg
17306
9545
Defer offscreen images
Time to Interactive can be slowed down by resources on the page. Dog.com should consider lazy-loading offscreen and hidden images.
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Dog.com should consider minifying CSS files.
Minify JavaScript
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Dog.com should consider minifying JS files.
Remove unused CSS — Potential savings of 122 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Dog.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.dog.com/ClientResourcePackage.cresx?n=General&t=text%2fcss&key=02668b29d0263de7858767b132e3299a
89848
84843
https://www.dog.com/SiteResource.cresx?ver=02668b29d0263de7858767b132e3299a&t=text%2fcss&n=Styles/styles
40550
39691
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Serve images in next-gen formats — Potential savings of 75 KiB
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20OCTdog_slide_puppycenter.jpg
51525
12595
https://www.dog.com/ContentFiles/hash_FC-5F-D9-D1-88-28-E7-BA-00-97-47-6E-E8-A0-8E-5E/28245/73474/20_DOG_LOGO_Holiday.png
19468
12522
https://www.dog.com/ContentFiles/hash_2A-64-F7-75-68-B5-54-95-37-DC-22-E0-C7-F5-F7-E9/28243/73473/20201207D_flea_tick.jpg
38531
11143
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20DECdog_slide_winter_wondersUP.jpg
90589
10757
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20DECdog_slide_groomingUP.jpg
37776
10670
https://www.dog.com/ContentFiles/hash_2A-64-F7-75-68-B5-54-95-37-DC-22-E0-C7-F5-F7-E9/28243/73473/20200223D_dog_community.jpg
33304
9850
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20MARCHdog_slide_dog_supplements.jpg
81866
8974
Enable text compression — Potential savings of 6 KiB
Text-based resources should be served with compression, such as gzip, deflate or brotli.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://container.pepperjam.com/1084619824.js
8688
5874
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 330 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.dog.com/
327.686
Avoid multiple page redirects — Potential savings of 190 ms
Redirects can cause additional delays before the page can begin loading. Dog.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://dog.com/
190
https://www.dog.com/
0
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Dog.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use HTTP/2
HTTP/2 offers many benefits over HTTP/1.1, including binary headers and multiplexing.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 31 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://apis.google.com/js/platform.js?onload=renderBadge
8902
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US._62Wsnwv-UM.O/m=ratingbadge/rt=j/sv=1/d=1/ed=1/am=wQ/rs=AGLTcCP3ho00qv2vB9ExGbDMGLpNMMv4Vw/cb=gapi.loaded_0
7815
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US._62Wsnwv-UM.O/m=gapi_iframes,gapi_iframes_style_common/rt=j/sv=1/d=1/ed=1/am=wQ/rs=AGLTcCP3ho00qv2vB9ExGbDMGLpNMMv4Vw/cb=gapi.loaded_0
7566
https://www.facebook.com/rsrc.php/v3iEpO4/yF/l/en_US/xYGWzhPAP02.js?_nc_x=Ij3Wp8lg5Kz
7108
Preload Largest Contentful Paint image
It is recommended to preload images used by LCP elements, to improve LCP time.
URL Potential Savings (Ms)
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20DECdog_slide_winter_wondersUP.jpg
0

Diagnostics

Avoids enormous network payloads — Total size was 1,755 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://www.facebook.com/rsrc.php/v3iEpO4/yF/l/en_US/xYGWzhPAP02.js?_nc_x=Ij3Wp8lg5Kz
126935
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20DECdog_slide_winter_wondersUP.jpg
91059
https://www.dog.com/ClientResourcePackage.cresx?n=General&t=text%2fcss&key=02668b29d0263de7858767b132e3299a
89848
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20MARCHdog_slide_dog_supplements.jpg
82336
https://www.dog.com/Resources/Fonts/FontAwesome//fontawesome-webfont.woff2?v=4.7.0
77653
https://www.dog.com/Resources/Fonts/FontAwesome//fontawesome-webfont.woff2?v=4.7.0
77653
https://www.dog.com/includes/TabCom.UI.min.js?ver=b4a02483f3013571779e5ddd96299fbd
68086
https://connect.facebook.net/en_US/all.js?hash=abb2e8b687acda6be2b984a9615eafd6&ua=modern_es6
59675
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US._62Wsnwv-UM.O/m=ratingbadge/rt=j/sv=1/d=1/ed=1/am=wQ/rs=AGLTcCP3ho00qv2vB9ExGbDMGLpNMMv4Vw/cb=gapi.loaded_0
55580
https://www.googletagmanager.com/gtm.js?id=GTM-NBDR6C
54922
Avoid chaining critical requests — 12 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Dog.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures — 7 user timings
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
Name Type Start Time (Ms) Duration (Ms)
kDcP9b
Measure
1281.332
2.75
prt
Mark
1222.956
iml
Mark
1236.598
iml
Mark
1241.264
iml
Mark
1241.469
aft
Mark
1241.544
O7jPNb
Mark
1281.354
JavaScript execution time — 0.3 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://www.dog.com/
267.798
41.595
5.237
https://cdnjs.cloudflare.com/ajax/libs/jquery/3.5.1/jquery.min.js
187.005
161.205
1.831
Unattributable
109.158
4.935
0.177
https://connect.facebook.net/en_US/all.js?hash=abb2e8b687acda6be2b984a9615eafd6&ua=modern_es6
64.22
53.903
5.729
https://www.googletagmanager.com/gtm.js?id=GTM-NBDR6C
55.64
47.171
5.037
https://js-agent.newrelic.com/nr-1198.min.js
54.568
7.874
2.388
Minimizes main-thread work — 1.2 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
641.41
Other
188.616
Style & Layout
136.04
Script Parsing & Compilation
83.6
Garbage Collection
53.159
Rendering
52.553
Parse HTML & CSS
45.841
Keep request counts low and transfer sizes small — 88 requests • 1,755 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
88
1796727
Script
31
798508
Image
31
571526
Font
6
211686
Stylesheet
7
152855
Document
3
55935
Other
10
6217
Media
0
0
Third-party
55
736383
Minimize third-party usage — Third-party code blocked the main thread for 0 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
240387
0
207827
0
54922
0
52176
0
29104
0
26395
0
23933
0
23040
0
16646
0
11927
0
9521
0
9252
0
5606
0
5035
0
0
0
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Avoid large layout shifts — 5 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
0.116153844655
0.042830863685197
0.029458640721337
0.01429375001321
div
0.0081158292707333
Uses passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Avoid long main-thread tasks — 1 long task found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://js-agent.newrelic.com/nr-1198.min.js
3017
55
Avoid non-composited animations — 1 animated element found
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Element

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Metrics

First Contentful Paint — 1.2 s
The time taken for the first image or text on the page to be rendered.
Speed Index — 1.4 s
The time taken for the page contents to be visibly populated.
Largest Contentful Paint — 2.1 s
The timing of the largest text or image that is painted.
Time to Interactive — 3.0 s
The time taken for the page to become fully interactive.
Cumulative Layout Shift — 0.238
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Other

First CPU Idle — 2.9 s
The time taken for the page's main thread to be quiet enough to handle input.
First Meaningful Paint — 1.2 s
The time taken for the primary content of the page to be rendered.

Opportunities

Eliminate render-blocking resources — Potential savings of 730 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Dog.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://www.dog.com/SiteResource.cresx?ver=02668b29d0263de7858767b132e3299a&t=text%2fcss&n=Styles/styles
40550
80
https://www.dog.com/ClientResourcePackage.cresx?n=General&t=text%2fcss&key=02668b29d0263de7858767b132e3299a
89848
160
https://cdnjs.cloudflare.com/ajax/libs/jquery/3.5.1/jquery.min.js
29104
270
https://www.dog.com/includes/TabCom.UI.min.js?ver=b4a02483f3013571779e5ddd96299fbd
68086
120
Remove unused JavaScript — Potential savings of 266 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.facebook.com/rsrc.php/v3iEpO4/yF/l/en_US/xYGWzhPAP02.js?_nc_x=Ij3Wp8lg5Kz
126935
103226
https://www.dog.com/includes/TabCom.UI.min.js?ver=b4a02483f3013571779e5ddd96299fbd
68086
48423
https://s.go-mpulse.net/boomerang/FQNEN-PQK2C-FR5WT-5EBGU-WGBYM
51853
34320
https://connect.facebook.net/en_US/all.js?hash=abb2e8b687acda6be2b984a9615eafd6&ua=modern_es6
59675
31921
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US._62Wsnwv-UM.O/m=ratingbadge/rt=j/sv=1/d=1/ed=1/am=wQ/rs=AGLTcCP3ho00qv2vB9ExGbDMGLpNMMv4Vw/cb=gapi.loaded_0
55580
29348
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US._62Wsnwv-UM.O/m=gapi_iframes,gapi_iframes_style_common/rt=j/sv=1/d=1/ed=1/am=wQ/rs=AGLTcCP3ho00qv2vB9ExGbDMGLpNMMv4Vw/cb=gapi.loaded_0
42458
25369

Diagnostics

Serve static assets with an efficient cache policy — 12 resources found
Dog.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://www.sc.pages03.net/lp/static/js/iMAWebCookie.js?58ee721b-144d6471afc-2d617ac8ac4460b9f143347708bf4d50&h=www.pages03.net
0
5606
https://www.datadoghq-browser-agent.com/datadog-rum.js
900000
20381
https://container.pepperjam.com/1084619824.js
900000
9252
https://connect.facebook.net/en_US/all.js?_=1615410946945
1200000
3355
https://www.google-analytics.com/plugins/ua/ec.js
3600000
1903
https://www.google-analytics.com/analytics.js
7200000
19610
https://js-agent.newrelic.com/nr-1198.min.js
7200000
11276
https://www.dog.com/Resources/Fonts/FontAwesome//fontawesome-webfont.woff2?v=4.7.0
329914000
77653
https://www.dog.com/Resources/Fonts/FontAwesome//fontawesome-webfont.woff2?v=4.7.0
329915000
77653
https://www.dog.com/Resources/Fonts/bootstrap/glyphicons-halflings-regular.woff2
341058000
18521
https://www.dog.com/Resources/Fonts/bootstrap/glyphicons-halflings-regular.woff2
534424000
18521
https://s.go-mpulse.net/boomerang/FQNEN-PQK2C-FR5WT-5EBGU-WGBYM
604800000
51853
Avoid an excessive DOM size — 1,318 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
1318
Maximum DOM Depth
17
Maximum Child Elements
35

Diagnostics

Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://www.dog.com/Resources/Fonts/bootstrap/glyphicons-halflings-regular.woff2
165.06400005892
https://www.dog.com/Resources/Fonts/FontAwesome//fontawesome-webfont.woff2?v=4.7.0
60.656999936327
https://fonts.gstatic.com/s/opensans/v18/mem8YaGs126MiZpBA-UFVZ0bf8pkAg.woff2
20.78799996525
https://fonts.gstatic.com/s/opensans/v18/mem5YaGs126MiZpBA-UN7rgOUuhpKKSTjw.woff2
2.8089999686927
https://www.dog.com/Resources/Fonts/bootstrap/glyphicons-halflings-regular.woff2
84.28399998229
https://www.dog.com/Resources/Fonts/FontAwesome//fontawesome-webfont.woff2?v=4.7.0
30.050000059418
Avoid `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Source
Image elements do not have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
URL Failing Elements
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20DECdog_slide_winter_wondersUP.jpg
https://www.dog.com/ContentFiles/hash_2A-64-F7-75-68-B5-54-95-37-DC-22-E0-C7-F5-F7-E9/28243/73473/20201207D_warehouse.jpg
https://www.dog.com/ContentFiles/hash_2A-64-F7-75-68-B5-54-95-37-DC-22-E0-C7-F5-F7-E9/28243/73473/20201207D_flea_tick.jpg
https://www.dog.com/ContentFiles/hash_2A-64-F7-75-68-B5-54-95-37-DC-22-E0-C7-F5-F7-E9/28243/73473/20201001D_thecatshop.jpg
https://www.dog.com/ContentFiles/hash_2A-64-F7-75-68-B5-54-95-37-DC-22-E0-C7-F5-F7-E9/28243/73473/20200223D_dog_community.jpg
https://www.dog.com/ContentFiles/hash_02-32-A5-62-DD-60-03-17-E0-E6-46-0F-4B-82-C2-F8/28244/63791/footer-ad-auto-ship20Cup.jpg
img
https://www.dog.com/ContentFiles/hash_02-32-A5-62-DD-60-03-17-E0-E6-46-0F-4B-82-C2-F8/28244/63791/footer-ad-peace-loveC.jpg
img
https://www.dog.com/ezine/hash_84-6B-7B-BF-A5-43-AA-44-74-BE-A7-38-BD-F1-D0-7F/images/2018_hp_refresh/offer-icon.png
img
https://www.dog.com/ContentFiles/hash_02-32-A5-62-DD-60-03-17-E0-E6-46-0F-4B-82-C2-F8/28244/63791/footer-ad-pet-pharmacyC.jpg
img
https://www.dog.com/ezine/hash_86-BF-AC-B4-1F-5D-A7-40-1F-4A-9C-EC-40-91-44-EE/images/offer-modal/modal-thumb-generic.jpg
90

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of dog.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Contrast

Background and foreground colors have a sufficient contrast ratio
Many (if not most) users find low-contrast text difficult or impossible to read.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Dog.com may provide assistance to deaf or hearing-impaired users with captions on videos.

ARIA

ARIA input fields do not have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
Failing Elements
Elements with an ARIA `[role]` that require children to contain a specific `[role]` are missing some or all of those required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
Failing Elements

Names and labels

Links do not have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
53

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that dog.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
Bootstrap
3.3.4
jQuery
3.5.1
jQuery UI
1.9.2
Knockout
3.3.0
boomerang.js
1.632.0
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://dog.com/
Allowed
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Includes front-end JavaScript libraries with known security vulnerabilities — 9 vulnerabilities detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
5
Medium
3
High
1
Medium

Audits

Displays images with incorrect aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
URL Aspect Ratio (Displayed) Aspect Ratio (Actual)
https://www.dog.com/ContentFiles/hash_89-41-FA-6A-62-62-85-6F-54-B0-B0-AB-1E-EF-0D-72/36445/73743/20210302_modal_dog_10-20off.png
250 x 175 (1.43)
261 x 191 (1.37)

Audits

Page lacks the HTML doctype, thus triggering quirks-mode
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.

Audits

Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
Source
Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Source Description
Failed to load resource: net::ERR_BLOCKED_BY_CLIENT.Inspector
Failed to load resource: net::ERR_BLOCKED_BY_CLIENT.Inspector
92

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for dog.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of dog.com on mobile screens.
Document uses legible font sizes
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Tap targets are sized appropriately
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Content Best Practices

Links do not have descriptive text — 1 link found
Make use of descriptive link text to assist search engines in understanding the content.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
36

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of dog.com. This includes details about web app manifests.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of dog.com on mobile screens.

Installable

Web app manifest or service worker do not meet the installability requirements — 1 reason
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
Failure reason
No manifest was fetched

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Does not provide a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Avg. (All Categories) 60
Performance 28
Accessibility 89
Best Practices 60
SEO 81
Progressive Web App 42
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.dog.com/
Updated: 10th March, 2021

3.88 seconds
First Contentful Paint (FCP)
19%
46%
35%

0.02 seconds
First Input Delay (FID)
91%
7%
2%

Simulate loading on mobile
28

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for dog.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

Cumulative Layout Shift — 0.036
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Other

Estimated Input Latency — 60 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive dog.com as laggy when the latency is higher than 0.05 seconds.
Network Requests
Below is a list of network requests that were made during page load.
URL Protocol Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://dog.com/
http/1.1
0
43.744000024162
235
0
301
https://www.dog.com/
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44.556000037119
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132152
200
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https://www.dog.com/Resources/Fonts/bootstrap/glyphicons-halflings-regular.woff2
h2
294.60899997503
361.15899996366
18521
18028
200
application/font-woff2
Font
https://www.dog.com/Resources/Fonts/FontAwesome//fontawesome-webfont.woff2?v=4.7.0
h2
294.8140000226
359.61199994199
77653
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200
application/font-woff2
Font
https://www.dog.com/SiteResource.cresx?ver=02668b29d0263de7858767b132e3299a&t=text%2fcss&n=Styles/styles
h2
297.6239999989
403.29699998256
40550
116784
200
text/css
Stylesheet
https://cdnjs.cloudflare.com/ajax/libs/jquery/3.5.1/jquery.min.js
h2
297.882999992
318.30799998716
29112
89476
200
application/javascript
Script
https://www.dog.com/includes/TabCom.UI.min.js?ver=b4a02483f3013571779e5ddd96299fbd
h2
298.14700002316
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68086
250795
200
application/javascript
Script
https://www.dog.com/ClientResourcePackage.cresx?n=General&t=text%2fcss&key=02668b29d0263de7858767b132e3299a
h2
298.55299997143
413.97200000938
89848
367635
200
text/css
Stylesheet
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h2
298.96399995778
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21460
53165
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text/javascript
Script
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h2
299.37399993651
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8924
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text/css
Stylesheet
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h2
487.55700001493
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19936
19468
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Image
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h2
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image/png
Image
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h2
551.61399999633
672.74099995848
91059
90589
200
image/jpeg
Image
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h2
405.08699999191
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21570
56080
200
text/javascript
Script
https://apis.google.com/js/platform.js?onload=renderBadge
h2
552.14499996509
577.92399998289
22097
54967
200
application/javascript
Script
https://www.googletagmanager.com/gtm.js?id=GTM-NBDR6C
h2
552.37199994735
570.39000000805
54891
162437
200
application/javascript
Script
https://fonts.googleapis.com/css?family=Open+Sans:400,400i,700
h2
517.75899995118
524.21900001355
1450
6303
200
text/css
Stylesheet
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h2
550.7590000052
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51853
207040
200
application/javascript
Script
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h2
559.1429999331
590.55399999488
12036
11567
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image/png
Image
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h2
562.89199995808
590.06499999668
18521
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200
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Font
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h2
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Font
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h2
563.40099999215
569.51399997342
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200
font/woff2
Font
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h2
602.51600004267
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77653
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200
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Font
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h2
697.81599997077
744.79499994777
3371
3224
200
application/x-javascript
Script
https://www.dog.com/ShopperValidation.ashx
h2
759.07699996606
848.55799993966
1715
59
200
application/json
XHR
https://bat.bing.com/bat.js
h2
799.58600003738
819.41300001927
9236
28733
200
application/javascript
Script
https://www.googleadservices.com/pagead/conversion_async.js
h2
830.91799996328
839.17799999472
13292
32381
200
text/javascript
Script
https://track.securedvisit.com/js/sv.js
h2
834.46000004187
897.27499999572
26181
63739
200
application/javascript
Script
https://container.pepperjam.com/1084619824.js
h2
835.93299996573
888.3719999576
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application/x-javascript
Script
https://www.datadoghq-browser-agent.com/datadog-rum.js
h2
837.19200000633
904.70299997833
20422
59186
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application/javascript
Script
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h2
841.60899999551
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text/javascript
Script
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h2
847.43099997286
872.31899995822
7119
38542
200
text/css
Stylesheet
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h2
847.72499999963
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text/css
Stylesheet
https://www.google-analytics.com/analytics.js
h2
861.83199996594
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text/javascript
Script
https://connect.facebook.net/en_US/all.js?hash=abb2e8b687acda6be2b984a9615eafd6&ua=modern_es6
h2
900.05499997642
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Script
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h2
917.16299997643
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285
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Image
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h2
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Script
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h2
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text/javascript
Script
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h2
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h2
1060.4980000062
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application/javascript
Script
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h2
1062.0280000148
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Image
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Other
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h2
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Image
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1146.7499999562
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XHR
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Image
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1158.17900002
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Script
https://www.google.com/_/scs/shopping-verified-reviews-static/_/js/k=boq-shopping-verified-reviews.VerifiedReviewsBadgeUi.en_US._MTipWIYfls.es5.O/ck=boq-shopping-verified-reviews.VerifiedReviewsBadgeUi.G6GDjLonrZA.L.B1.O/am=AgI/d=1/exm=EFQ78c,FCpbqb,IZT63,LEikZe,MpJwZc,NpD4ec,NwH0H,PrPYRd,SF3gsd,UUJqVe,WhJNk,Wt6vjf,_b,_latency,_tp,byfTOb,gychg,hc6Ubd,lsjVmc,n73qwf,vfuNJf,vhDjqd,ws9Tlc,xUdipf/excm=_b,_tp,badgeview/ed=1/wt=2/ct=zgms/rs=AC8lLkQd9aZ3qKDk-u2hCCdmCNlQAVY5yQ/m=lwddkf
h2
1373.4399999958
1376.8289999571
786
221
200
text/javascript
Script
https://play.google.com/log?format=json&hasfast=true
h2
1398.7069999566
1408.4270000458
1077
131
200
text/plain
XHR
https://www.pages03.net/WTS/event.jpeg?accesskey=58ee721b-144d6471afc-2d617ac8ac4460b9f143347708bf4d50&v=1.31&isNewSession=1&type=pageview&isNewVisitor=1&sessionGUID=1c624c53-70b0-4cd5-a587-0d47b133546a&webSyncID=83e15413-5e82-9e8c-b0d8-e4ba95435768&url=https%3A%2F%2Fwww.dog.com%2F&newSiteVisit=1&hostname=www.dog.com&pathname=%2F&newPageVisit=1&eventKey=01e89b93-29e2-55ee-2e4b-522854568a22
1433.1829999574
0
0
-1
Image
https://www.facebook.com/rsrc.php/v3/y5/r/OqOE21UvWe3.png
h2
1446.8160000397
1457.2710000211
939
400
200
image/png
Image
https://www.facebook.com/rsrc.php/v3iEpO4/yF/l/en_US/xYGWzhPAP02.js?_nc_x=Ij3Wp8lg5Kz
h2
1451.0660000378
1467.566999956
126935
490400
200
application/x-javascript
Script
https://www.facebook.com/common/cavalry_endpoint.php?t_cstart=1615411030352&t_start=1615411030353&t_domcontent=1615411030365&t_layout=1615411030457&t_onload=1615411030457&t_paint=1615411030457&t_creport=1615411030457&t_tti=1615411030365&lid=6938137543718106455-0
h2
1554.111000034
1585.5079999892
1526
67
200
image/png
Image
https://www.google-analytics.com/j/collect?v=1&_v=j88&a=311130889&t=event&ni=1&_s=1&dl=https%3A%2F%2Fwww.dog.com%2F&ul=en-us&de=UTF-8&dt=Dog%20Supplies%20%7C%20Dog%20Products%20%26%20Accessories%20-%20Dog.com&sd=24-bit&sr=360x640&vp=360x640&je=0&ec=Split%20Test&ea=Content%20Area&el=Modern%20Layout%20-%20Area%20Below%20Header&_u=aGDAAAALAAAAAG~&jid=1932632544&gjid=276923886&cid=1157506768.1615411030&tid=UA-9808698-1&_gid=1387859208.1615411030&_r=1&_slc=1&z=1775318403
h2
1775.8769999491
1779.0939999977
617
4
200
text/plain
XHR
https://www.google-analytics.com/collect?v=1&_v=j88&a=311130889&t=event&ni=1&_s=2&dl=https%3A%2F%2Fwww.dog.com%2F&ul=en-us&de=UTF-8&dt=Dog%20Supplies%20%7C%20Dog%20Products%20%26%20Accessories%20-%20Dog.com&sd=24-bit&sr=360x640&vp=360x640&je=0&ec=Split%20Test&ea=On&el=Split%20Test%20P1%20Abandons&_u=aGDAAAALAAAAAG~&jid=&gjid=&cid=1157506768.1615411030&tid=UA-9808698-1&_gid=1387859208.1615411030&z=1954240672
h2
1784.1250000056
1788.9039999573
602
35
200
image/gif
Image
https://www.google-analytics.com/collect?v=1&_v=j88&a=311130889&t=event&ni=1&_s=3&dl=https%3A%2F%2Fwww.dog.com%2F&ul=en-us&de=UTF-8&dt=Dog%20Supplies%20%7C%20Dog%20Products%20%26%20Accessories%20-%20Dog.com&sd=24-bit&sr=360x640&vp=360x640&je=0&ec=Split%20Test&ea=MobileSlimNav%20-%20Off&el=MobileSlimNav&_u=aGDAAAALAAAAAG~&jid=&gjid=&cid=1157506768.1615411030&tid=UA-9808698-1&_gid=1387859208.1615411030&z=18450103
h2
1784.5039999811
1789.3359999871
602
35
200
image/gif
Image
https://www.google-analytics.com/collect?v=1&_v=j88&a=311130889&t=event&ni=1&_s=4&dl=https%3A%2F%2Fwww.dog.com%2F&ul=en-us&de=UTF-8&dt=Dog%20Supplies%20%7C%20Dog%20Products%20%26%20Accessories%20-%20Dog.com&sd=24-bit&sr=360x640&vp=360x640&je=0&ec=Split%20Test&ea=13.4.89.43552&el=Site%20Version&_u=aGDAAAALAAAAAG~&jid=&gjid=&cid=1157506768.1615411030&tid=UA-9808698-1&_gid=1387859208.1615411030&z=1541210976
h2
1785.4349999689
1789.6450000117
602
35
200
image/gif
Image
https://stats.g.doubleclick.net/j/collect?t=dc&aip=1&_r=3&v=1&_v=j88&tid=UA-9808698-1&cid=1157506768.1615411030&jid=1932632544&gjid=276923886&_gid=1387859208.1615411030&_u=aGDAAAALAAAAAG~&z=1109410627
h2
1787.8329999512
1791.7540000053
688
2
200
text/plain
XHR
https://www.google.com/ads/ga-audiences?t=sr&aip=1&_r=4&slf_rd=1&v=1&_v=j88&tid=UA-9808698-1&cid=1157506768.1615411030&jid=1932632544&_u=aGDAAAALAAAAAG~&z=1118666272
h2
1794.1720000235
1804.3279999401
678
42
200
image/gif
Image
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
316.33
9.692
438.581
5.087
443.745
74.253
520.885
23.284
545.113
8.301
560.343
30.742
591.101
32.411
632.585
13.876
653.039
20.834
674.028
13.561
687.747
13.234
706.223
12.163
726.294
5.659
731.975
55.63
787.659
5.307
794.029
8.85
802.927
30.248
833.243
17.189
850.452
20.988
882.333
5.789
888.591
5.317
894.692
25.152
930.945
6.088
937.085
13.964
951.944
28.688
982.99
9.369
993.995
22.251
1016.294
44.051
1068.815
26.921
1095.785
37.879
1134.764
21.173
1157.062
8.891
1171.041
10.37
1182.047
11.846
1210.372
14.284
1239.086
33.814
1272.939
5.118
1278.122
10.975
1289.113
9.041
1303.135
8.484
1311.867
22.505
1334.388
55.052
1401.148
8.308
1416.391
22.517
1439.615
28.132
1468.057
8.197
1480.112
7.727
1498.914
9.091
1539.271
44.482
1793.568
25.472
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Opportunities

Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Dog.com should consider minifying CSS files.
Minify JavaScript
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Dog.com should consider minifying JS files.
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 230 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.dog.com/
233.503
Avoid multiple page redirects — Potential savings of 630 ms
Redirects can cause additional delays before the page can begin loading. Dog.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://dog.com/
630
https://www.dog.com/
0
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Dog.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use HTTP/2
HTTP/2 offers many benefits over HTTP/1.1, including binary headers and multiplexing.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 23 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://apis.google.com/js/platform.js?onload=renderBadge
8902
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US._62Wsnwv-UM.O/m=ratingbadge/rt=j/sv=1/d=1/ed=1/am=wQ/rs=AGLTcCP3ho00qv2vB9ExGbDMGLpNMMv4Vw/cb=gapi.loaded_0
7815
https://www.facebook.com/rsrc.php/v3iEpO4/yF/l/en_US/xYGWzhPAP02.js?_nc_x=Ij3Wp8lg5Kz
7108
Preload Largest Contentful Paint image
It is recommended to preload images used by LCP elements, to improve LCP time.
URL Potential Savings (Ms)
https://www.dog.com/images/modernlayout_background.png
0

Diagnostics

Avoids enormous network payloads — Total size was 1,418 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://www.facebook.com/rsrc.php/v3iEpO4/yF/l/en_US/xYGWzhPAP02.js?_nc_x=Ij3Wp8lg5Kz
126935
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20DECdog_slide_winter_wondersUP.jpg
91059
https://www.dog.com/ClientResourcePackage.cresx?n=General&t=text%2fcss&key=02668b29d0263de7858767b132e3299a
89848
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20MARCHdog_slide_dog_supplements.jpg
82336
https://www.dog.com/Resources/Fonts/FontAwesome//fontawesome-webfont.woff2?v=4.7.0
77653
https://www.dog.com/Resources/Fonts/FontAwesome//fontawesome-webfont.woff2?v=4.7.0
77653
https://www.dog.com/includes/TabCom.UI.min.js?ver=b4a02483f3013571779e5ddd96299fbd
68086
https://connect.facebook.net/en_US/all.js?hash=abb2e8b687acda6be2b984a9615eafd6&ua=modern_es6
58985
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US._62Wsnwv-UM.O/m=ratingbadge/rt=j/sv=1/d=1/ed=1/am=wQ/rs=AGLTcCP3ho00qv2vB9ExGbDMGLpNMMv4Vw/cb=gapi.loaded_0
55580
https://www.googletagmanager.com/gtm.js?id=GTM-NBDR6C
54891
Avoid chaining critical requests — 10 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Dog.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures — 7 user timings
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
Name Type Start Time (Ms) Duration (Ms)
kDcP9b
Measure
1261.674
2.791
prt
Mark
1186.446
iml
Mark
1197.974
iml
Mark
1199.07
aft
Mark
1199.117
iml
Mark
1199.248
O7jPNb
Mark
1261.692
Keep request counts low and transfer sizes small — 72 requests • 1,418 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
72
1451789
Script
26
723279
Image
22
309162
Font
6
211686
Stylesheet
6
150335
Document
3
51096
Other
9
6231
Media
0
0
Third-party
51
676332
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Avoid large layout shifts — 5 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
0.024809417724609
0.0032602119445801
0.0014164730297212
0.0014044053819444
0.0011294137114056
Avoid long main-thread tasks — 20 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://www.facebook.com/rsrc.php/v3iEpO4/yF/l/en_US/xYGWzhPAP02.js?_nc_x=Ij3Wp8lg5Kz
15029
178
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US._62Wsnwv-UM.O/m=ratingbadge/rt=j/sv=1/d=1/ed=1/am=wQ/rs=AGLTcCP3ho00qv2vB9ExGbDMGLpNMMv4Vw/cb=gapi.loaded_0
3739
176
https://www.datadoghq-browser-agent.com/datadog-rum.js
9917
152
https://cdnjs.cloudflare.com/ajax/libs/jquery/3.5.1/jquery.min.js
6810
149
https://www.google.com/_/scs/shopping-verified-reviews-static/_/js/k=boq-shopping-verified-reviews.VerifiedReviewsBadgeUi.en_US._MTipWIYfls.es5.O/am=AgI/d=1/excm=_b,_tp,badgeview/ed=1/dg=0/wt=2/ct=zgms/rs=AC8lLkS1M1Lj-uyuCk0M2pTZXMnqe2IGlQ/m=_b,_tp
5748
135
https://www.dog.com/
1571
123
https://www.googletagmanager.com/gtm.js?id=GTM-NBDR6C
8243
121
https://cdnjs.cloudflare.com/ajax/libs/jquery/3.5.1/jquery.min.js
13789
113
https://cdnjs.cloudflare.com/ajax/libs/jquery/3.5.1/jquery.min.js
11237
111
https://www.google.com/_/scs/shopping-verified-reviews-static/_/js/k=boq-shopping-verified-reviews.VerifiedReviewsBadgeUi.en_US._MTipWIYfls.es5.O/am=AgI/d=1/excm=_b,_tp,badgeview/ed=1/dg=0/wt=2/ct=zgms/rs=AC8lLkS1M1Lj-uyuCk0M2pTZXMnqe2IGlQ/m=_b,_tp
12899
110
https://track.securedvisit.com/js/sv.js
10069
108
https://cdnjs.cloudflare.com/ajax/libs/jquery/3.5.1/jquery.min.js
11407
102
https://s.go-mpulse.net/boomerang/FQNEN-PQK2C-FR5WT-5EBGU-WGBYM
3374
101
https://www.dog.com/ClientResourcePackage.cresx?n=General&t=text%2fcss&key=02668b29d0263de7858767b132e3299a
3960
93
https://www.google.com/_/scs/shopping-verified-reviews-static/_/js/k=boq-shopping-verified-reviews.VerifiedReviewsBadgeUi.en_US._MTipWIYfls.es5.O/ck=boq-shopping-verified-reviews.VerifiedReviewsBadgeUi.G6GDjLonrZA.L.B1.O/am=AgI/d=1/exm=LEikZe,_b,_tp,byfTOb,lsjVmc/excm=_b,_tp,badgeview/ed=1/wt=2/ct=zgms/rs=AC8lLkQd9aZ3qKDk-u2hCCdmCNlQAVY5yQ/m=xUdipf,n73qwf,UUJqVe,IZT63,vfuNJf,ws9Tlc,NwH0H,MpJwZc,PrPYRd,SF3gsd,NpD4ec,gychg,hc6Ubd,vhDjqd
6483
90
https://www.google.com/_/scs/shopping-verified-reviews-static/_/js/k=boq-shopping-verified-reviews.VerifiedReviewsBadgeUi.en_US._MTipWIYfls.es5.O/ck=boq-shopping-verified-reviews.VerifiedReviewsBadgeUi.G6GDjLonrZA.L.B1.O/am=AgI/d=1/exm=IZT63,LEikZe,MpJwZc,NpD4ec,NwH0H,PrPYRd,SF3gsd,UUJqVe,_b,_tp,byfTOb,gychg,hc6Ubd,lsjVmc,n73qwf,vfuNJf,vhDjqd,ws9Tlc,xUdipf/excm=_b,_tp,badgeview/ed=1/wt=2/ct=zgms/rs=AC8lLkQd9aZ3qKDk-u2hCCdmCNlQAVY5yQ/m=Wt6vjf,_latency,FCpbqb,WhJNk,EFQ78c
13192
90
https://www.google-analytics.com/analytics.js
9828
89
https://connect.facebook.net/en_US/all.js?hash=abb2e8b687acda6be2b984a9615eafd6&ua=modern_es6
12767
85
https://www.googletagmanager.com/gtm.js?id=GTM-NBDR6C
8364
84
https://www.dog.com/
1694
65
Avoid non-composited animations
It is recommended to avoid non-composited animations which are often janky and increase CLS.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Metrics

Speed Index — 5.6 s
The time taken for the page contents to be visibly populated.

Other

Max Potential First Input Delay — 180 ms
Users could experience a delay when interacting with the page.

Opportunities

Properly size images — Potential savings of 27 KiB
Images can slow down the page's load time. Dog.com should consider serving more appropriate-sized images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20DECdog_slide_winter_wondersUP.jpg
90589
27546
Defer offscreen images — Potential savings of 167 KiB
Time to Interactive can be slowed down by resources on the page. Dog.com should consider lazy-loading offscreen and hidden images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20MARCHdog_slide_dog_supplements.jpg
81866
81866
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20OCTdog_slide_puppycenter.jpg
51525
51525
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20DECdog_slide_groomingUP.jpg
37776
37776
Serve images in next-gen formats — Potential savings of 54 KiB
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20OCTdog_slide_puppycenter.jpg
51525
12595
https://www.dog.com/ContentFiles/hash_FC-5F-D9-D1-88-28-E7-BA-00-97-47-6E-E8-A0-8E-5E/28245/73474/20_DOG_LOGO_Holiday.png
19468
12522
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20DECdog_slide_winter_wondersUP.jpg
90589
10757
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20DECdog_slide_groomingUP.jpg
37776
10670
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20MARCHdog_slide_dog_supplements.jpg
81866
8974
Enable text compression — Potential savings of 6 KiB
Text-based resources should be served with compression, such as gzip, deflate or brotli.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://container.pepperjam.com/1084619824.js
8688
5874

Diagnostics

Serve static assets with an efficient cache policy — 11 resources found
Dog.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://www.sc.pages03.net/lp/static/js/iMAWebCookie.js?58ee721b-144d6471afc-2d617ac8ac4460b9f143347708bf4d50&h=www.pages03.net
0
5606
https://www.datadoghq-browser-agent.com/datadog-rum.js
900000
20422
https://container.pepperjam.com/1084619824.js
900000
9252
https://connect.facebook.net/en_US/all.js?_=1615411029333
1200000
3371
https://www.google-analytics.com/plugins/ua/ec.js
3600000
1903
https://www.google-analytics.com/analytics.js
7200000
19610
https://www.dog.com/Resources/Fonts/FontAwesome//fontawesome-webfont.woff2?v=4.7.0
329744000
77653
https://www.dog.com/Resources/Fonts/FontAwesome//fontawesome-webfont.woff2?v=4.7.0
329744000
77653
https://www.dog.com/Resources/Fonts/bootstrap/glyphicons-halflings-regular.woff2
340976000
18521
https://www.dog.com/Resources/Fonts/bootstrap/glyphicons-halflings-regular.woff2
340976000
18521
https://s.go-mpulse.net/boomerang/FQNEN-PQK2C-FR5WT-5EBGU-WGBYM
604800000
51853
Avoid an excessive DOM size — 916 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
916
Maximum DOM Depth
17
Maximum Child Elements
36
Reduce JavaScript execution time — 3.0 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://www.dog.com/
847.004
154.228
19.312
https://cdnjs.cloudflare.com/ajax/libs/jquery/3.5.1/jquery.min.js
709.428
659.184
6.572
Unattributable
416.572
22.948
0.636
https://www.googletagmanager.com/gtm.js?id=GTM-NBDR6C
310.256
273.468
19.376
https://connect.facebook.net/en_US/all.js?hash=abb2e8b687acda6be2b984a9615eafd6&ua=modern_es6
298.952
254.852
26.372
https://www.datadoghq-browser-agent.com/datadog-rum.js
218.332
193.52
5.544
https://www.google.com/_/scs/shopping-verified-reviews-static/_/js/k=boq-shopping-verified-reviews.VerifiedReviewsBadgeUi.en_US._MTipWIYfls.es5.O/am=AgI/d=1/excm=_b,_tp,badgeview/ed=1/dg=0/wt=2/ct=zgms/rs=AC8lLkS1M1Lj-uyuCk0M2pTZXMnqe2IGlQ/m=_b,_tp
216.1
188.912
15.64
https://www.dog.com/includes/TabCom.UI.min.js?ver=b4a02483f3013571779e5ddd96299fbd
189.232
148.56
22.944
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US._62Wsnwv-UM.O/m=ratingbadge/rt=j/sv=1/d=1/ed=1/am=wQ/rs=AGLTcCP3ho00qv2vB9ExGbDMGLpNMMv4Vw/cb=gapi.loaded_0
182.924
165.924
10.48
https://www.facebook.com/plugins/like.php?app_id=1136791326674452&channel=https%3A%2F%2Fstaticxx.facebook.com%2Fx%2Fconnect%2Fxd_arbiter%2F%3Fversion%3D46%23cb%3Df26a0d9b2534de%26domain%3Dwww.dog.com%26origin%3Dhttps%253A%252F%252Fwww.dog.com%252Ff2357b8f2f0178%26relation%3Dparent.parent&color_scheme=light&container_width=0&font=arial&href=http%3A%2F%2Fwww.facebook.com%2Fdogdotcom&layout=standard&locale=en_US&sdk=joey&send=false&show_faces=false&width=500px
166.708
100.644
14.988
https://s.go-mpulse.net/boomerang/FQNEN-PQK2C-FR5WT-5EBGU-WGBYM
121.216
85.428
22.884
https://www.facebook.com/rsrc.php/v3iEpO4/yF/l/en_US/xYGWzhPAP02.js?_nc_x=Ij3Wp8lg5Kz
113.7
41.196
56.076
https://track.securedvisit.com/js/sv.js
110.452
99.692
6.848
https://www.google.com/_/scs/shopping-verified-reviews-static/_/js/k=boq-shopping-verified-reviews.VerifiedReviewsBadgeUi.en_US._MTipWIYfls.es5.O/ck=boq-shopping-verified-reviews.VerifiedReviewsBadgeUi.G6GDjLonrZA.L.B1.O/am=AgI/d=1/exm=IZT63,LEikZe,MpJwZc,NpD4ec,NwH0H,PrPYRd,SF3gsd,UUJqVe,_b,_tp,byfTOb,gychg,hc6Ubd,lsjVmc,n73qwf,vfuNJf,vhDjqd,ws9Tlc,xUdipf/excm=_b,_tp,badgeview/ed=1/wt=2/ct=zgms/rs=AC8lLkQd9aZ3qKDk-u2hCCdmCNlQAVY5yQ/m=Wt6vjf,_latency,FCpbqb,WhJNk,EFQ78c
94.548
86.772
4.32
https://www.dog.com/ClientResourcePackage.cresx?n=General&t=text%2fcss&key=02668b29d0263de7858767b132e3299a
93.136
0
0
https://www.google-analytics.com/analytics.js
91.732
82.928
5.9
https://www.google.com/_/scs/shopping-verified-reviews-static/_/js/k=boq-shopping-verified-reviews.VerifiedReviewsBadgeUi.en_US._MTipWIYfls.es5.O/ck=boq-shopping-verified-reviews.VerifiedReviewsBadgeUi.G6GDjLonrZA.L.B1.O/am=AgI/d=1/exm=LEikZe,_b,_tp,byfTOb,lsjVmc/excm=_b,_tp,badgeview/ed=1/wt=2/ct=zgms/rs=AC8lLkQd9aZ3qKDk-u2hCCdmCNlQAVY5yQ/m=xUdipf,n73qwf,UUJqVe,IZT63,vfuNJf,ws9Tlc,NwH0H,MpJwZc,PrPYRd,SF3gsd,NpD4ec,gychg,hc6Ubd,vhDjqd
90.02
77.4
10.04
https://apis.google.com/js/platform.js?onload=renderBadge
60.008
49.392
7.776
https://www.google.com/shopping/customerreviews/badge?usegapi=1&merchant_id=109201020&origin=https%3A%2F%2Fwww.dog.com&gsrc=3p&jsh=m%3B%2F_%2Fscs%2Fapps-static%2F_%2Fjs%2Fk%3Doz.gapi.en_US._62Wsnwv-UM.O%2Fam%3DwQ%2Fd%3D1%2Fct%3Dzgms%2Frs%3DAGLTcCP3ho00qv2vB9ExGbDMGLpNMMv4Vw%2Fm%3D__features__#_methods=onPlusOne%2C_ready%2C_close%2C_open%2C_resizeMe%2C_renderstart%2Concircled%2Cdrefresh%2Cerefresh&id=I0_1615411029917&_gfid=I0_1615411029917&parent=https%3A%2F%2Fwww.dog.com&pfname=&rpctoken=11679090
57.408
14.752
11.12
https://www.google.com/shopping/customerreviews/badge?usegapi=1&merchant_id=109201020&origin=https%3A%2F%2Fwww.dog.com&gsrc=3p&jsh=m%3B%2F_%2Fscs%2Fapps-static%2F_%2Fjs%2Fk%3Doz.gapi.en_US._62Wsnwv-UM.O%2Fam%3DwQ%2Fd%3D1%2Fct%3Dzgms%2Frs%3DAGLTcCP3ho00qv2vB9ExGbDMGLpNMMv4Vw%2Fm%3D__features__
53.184
20.144
4.612
https://www.google-analytics.com/plugins/ua/ec.js
52.74
49.276
1.856

Metrics

First Contentful Paint — 4.6 s
The time taken for the first image or text on the page to be rendered.
Largest Contentful Paint — 8.4 s
The timing of the largest text or image that is painted.
Time to Interactive — 13.9 s
The time taken for the page to become fully interactive.
Total Blocking Time — 820 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Other

First CPU Idle — 12.5 s
The time taken for the page's main thread to be quiet enough to handle input.
First Meaningful Paint — 5.0 s
The time taken for the primary content of the page to be rendered.
First Contentful Paint (3G) — 9420 ms
The time taken for the first image or text on the page to be rendered while on a 3G network.

Opportunities

Eliminate render-blocking resources — Potential savings of 2,980 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Dog.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://www.dog.com/SiteResource.cresx?ver=02668b29d0263de7858767b132e3299a&t=text%2fcss&n=Styles/styles
40550
450
https://www.dog.com/ClientResourcePackage.cresx?n=General&t=text%2fcss&key=02668b29d0263de7858767b132e3299a
89848
900
https://cdnjs.cloudflare.com/ajax/libs/jquery/3.5.1/jquery.min.js
29112
1080
https://www.dog.com/includes/TabCom.UI.min.js?ver=b4a02483f3013571779e5ddd96299fbd
68086
750
https://www.dog.com/ClientResourcePackage.cresx?n=MainMaster&t=text%2fjavascript&v=13.4.89.43552&key=01010001000000
21460
300
Remove unused CSS — Potential savings of 122 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Dog.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.dog.com/ClientResourcePackage.cresx?n=General&t=text%2fcss&key=02668b29d0263de7858767b132e3299a
89848
85559
https://www.dog.com/SiteResource.cresx?ver=02668b29d0263de7858767b132e3299a&t=text%2fcss&n=Styles/styles
40550
39786
Remove unused JavaScript — Potential savings of 244 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://www.facebook.com/rsrc.php/v3iEpO4/yF/l/en_US/xYGWzhPAP02.js?_nc_x=Ij3Wp8lg5Kz
126935
103226
https://www.dog.com/includes/TabCom.UI.min.js?ver=b4a02483f3013571779e5ddd96299fbd
68086
48961
https://s.go-mpulse.net/boomerang/FQNEN-PQK2C-FR5WT-5EBGU-WGBYM
51853
34320
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US._62Wsnwv-UM.O/m=ratingbadge/rt=j/sv=1/d=1/ed=1/am=wQ/rs=AGLTcCP3ho00qv2vB9ExGbDMGLpNMMv4Vw/cb=gapi.loaded_0
55580
31581
https://connect.facebook.net/en_US/all.js?hash=abb2e8b687acda6be2b984a9615eafd6&ua=modern_es6
58985
31580

Diagnostics

Minimize main-thread work — 4.7 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
2852.684
Other
616.528
Style & Layout
490.824
Script Parsing & Compilation
320.184
Parse HTML & CSS
246.5
Rendering
128.3
Garbage Collection
43.7
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://www.dog.com/Resources/Fonts/bootstrap/glyphicons-halflings-regular.woff2
66.549999988638
https://www.dog.com/Resources/Fonts/FontAwesome//fontawesome-webfont.woff2?v=4.7.0
64.797999919392
https://www.dog.com/Resources/Fonts/bootstrap/glyphicons-halflings-regular.woff2
27.173000038601
https://fonts.gstatic.com/s/opensans/v18/mem8YaGs126MiZpBA-UFVZ0bf8pkAg.woff2
3.5159999970347
https://fonts.gstatic.com/s/opensans/v18/mem5YaGs126MiZpBA-UN7rgOUuhpKKSTjw.woff2
6.1129999812692
https://www.dog.com/Resources/Fonts/FontAwesome//fontawesome-webfont.woff2?v=4.7.0
27.159999939613
Reduce the impact of third-party code — Third-party code blocked the main thread for 710 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
29112
269.62
192146
157.664
207126
109.268
54891
76.412
26396
44.408
24538
29.26
52176
19.748
23232
0
16648
0
9521
0
9252
0
5606
0
5035
0
0
0
Does not use passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Source
Avoid `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Source
Image elements do not have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
URL Failing Elements
https://www.dog.com/ContentFiles/hash_91-86-AD-3F-A7-4D-18-61-8D-D6-8F-19-B5-C8-2F-72/28242/73701/20DECdog_slide_winter_wondersUP.jpg
https://www.dog.com/ContentFiles/hash_FC-5F-D9-D1-88-28-E7-BA-00-97-47-6E-E8-A0-8E-5E/28245/73474/20_DOG_LOGO_Holiday.png
89

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of dog.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Links have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Contrast

Background and foreground colors have a sufficient contrast ratio
Many (if not most) users find low-contrast text difficult or impossible to read.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Dog.com may provide assistance to deaf or hearing-impaired users with captions on videos.

ARIA

ARIA input fields do not have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
Failing Elements
Elements with an ARIA `[role]` that require children to contain a specific `[role]` are missing some or all of those required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
Failing Elements

Names and labels

`<frame>` or `<iframe>` elements do not have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Failing Elements

Navigation

Heading elements are not in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
Failing Elements

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
60

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that dog.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
Bootstrap
3.3.4
jQuery
3.5.1
jQuery UI
1.9.2
Knockout
3.3.0
boomerang.js
1.632.0
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://dog.com/
Allowed
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Includes front-end JavaScript libraries with known security vulnerabilities — 9 vulnerabilities detected
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Library Version Vulnerability Count Highest Severity
5
Medium
3
High
1
Medium

Audits

Page lacks the HTML doctype, thus triggering quirks-mode
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.

Audits

Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
Source
Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Source Description
Failed to load resource: net::ERR_BLOCKED_BY_CLIENT.Inspector
81

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for dog.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of dog.com on mobile screens.
Document uses legible font sizes — 100% legible text
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Source Selector % of Page Text Font Size
100.00%
≥ 12px

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Content Best Practices

Links do not have descriptive text — 1 link found
Make use of descriptive link text to assist search engines in understanding the content.

Crawling and Indexing

Mobile Friendly

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
42

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of dog.com. This includes details about web app manifests.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of dog.com on mobile screens.

Installable

Web app manifest or service worker do not meet the installability requirements — 1 reason
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
Failure reason
No manifest was fetched

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Does not provide a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Hosting

Server Location

Server IP Address: 96.45.82.89
Continent: North America
Country: United States
United States Flag
Region:
City:
Longitude: -97.822
Latitude: 37.751
Currencies: USD
USN
USS
Languages: English

Web Hosting Provider

Name IP Address
Tiggee LLC
Registration

Domain Registrant

Private Registration: No
Name:
Organization: Tabcom, LLC
Country:
City:
State:
Post Code:
Email:
Phone:
Note: Registration information is derived from various sources and may be inaccurate.

Domain Registrar

Name IP Address
Network Solutions, LLC 162.159.133.53
Security

Visitor Safety

Mature Content: Not Likely
McAfee WebAdvisor Rating: Safe
WOT Rating: 4.4/5 (9 reviews)
WOT Trustworthiness: 88/100
WOT Child Safety: 90/100
Note: Safety information is not guaranteed.

SSL/TLS Certificate

Issued To: www.dog.com
Issued By: DigiCert Secure Site ECC CA-1
Valid From: 24th March, 2020
Valid To: 23rd June, 2021
Subject: CN = www.dog.com
O = Tabcom, LLC
L = Mountain Top
S = US
Hash: 2bbc1ffb
Issuer: CN = DigiCert Secure Site ECC CA-1
OU = www.digicert.com
O = DigiCert Inc
S = US
Version: 2
Serial Number: 9178780643841676585116702234681131477
Serial Number (Hex): 06E7C4D35206D4EFF41F16F96DADC1D5
Valid From: 24th March, 2024
Valid To: 23rd June, 2024
Signature Algorithm (Short Name): ecdsa-with-SHA256
Signature Algorithm (Long Name): ecdsa-with-SHA256
Authority Key Identifier: keyid:DB:35:44:5D:2B:EB:53:AF:9E:0B:F5:71:3D:A3:99:73:AE:FB:5C:53
Extended Key Usage: TLS Web Server Authentication, TLS Web Client Authentication
CRL Distribution Points:
Full Name:
URI:http://crl3.digicert.com/DigiCertSecureSiteECCCA-1.crl

Full Name:
URI:http://crl4.digicert.com/DigiCertSecureSiteECCCA-1.crl

Certificate Policies: Policy: 2.16.840.1.114412.1.1
CPS: https://www.digicert.com/CPS
Policy: 2.23.140.1.2.2

Authority Information Access: OCSP - URI:http://ocsp.digicert.com
CA Issuers - URI:http://cacerts.digicert.com/DigiCertSecureSiteECCCA-1.crt

SCT List: Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : A4:B9:09:90:B4:18:58:14:87:BB:13:A2:CC:67:70:0A:
3C:35:98:04:F9:1B:DF:B8:E3:77:CD:0E:C8:0D:DC:10
Timestamp : Mar 24 12:13:38.687 2020 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:21:00:AC:09:57:7A:F7:17:3C:43:BE:BD:25:
25:E6:53:9F:F6:21:CD:70:D5:33:24:92:3F:C8:6F:2B:
A1:EC:EB:F3:EE:02:20:7E:62:08:CC:DB:7D:07:1E:67:
5F:B1:50:D4:32:DB:EF:26:B0:16:21:85:A1:14:2E:26:
C7:43:29:2C:A2:84:B0
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 5C:DC:43:92:FE:E6:AB:45:44:B1:5E:9A:D4:56:E6:10:
37:FB:D5:FA:47:DC:A1:73:94:B2:5E:E6:F6:C7:0E:CA
Timestamp : Mar 24 12:13:38.755 2020 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:46:02:21:00:E4:AF:9B:A6:C6:3F:7A:B9:CE:D4:CD:
19:6F:5C:01:E1:E8:DD:9F:78:86:BA:84:09:21:EF:22:
D0:67:70:FE:C7:02:21:00:81:6D:AE:E2:CC:F4:AC:29:
DF:A0:71:08:A3:56:25:94:8D:9F:C1:E4:8C:53:25:E9:
F0:ED:67:07:67:B5:41:3D
Key Usage: Digital Signature
Basic Constraints: CA:FALSE
Subject Alternative Name: DNS:dog.com
DNS:www.bird.com
DNS:www.equestriancollections.com
DNS:www.ferret.com
DNS:www.fish.com
DNS:www.garden.com
DNS:www.horse.com
DNS:www.horsesupplies.com
DNS:www.kvsupply.com
DNS:www.minitack.com
DNS:www.petfood.com
DNS:www.petsupplies.com
DNS:www.saddle.com
DNS:www.seniorpetproducts.com
DNS:www.statelinetack.com
DNS:www.dog.com
Technical

DNS Lookup

A Records

Host IP Address Class TTL
dog.com. 96.45.82.89 IN 1799
dog.com. 96.45.83.91 IN 1799
dog.com. 96.45.82.204 IN 1799
dog.com. 96.45.83.211 IN 1799

NS Records

Host Nameserver Class TTL
dog.com. ns15.dnsmadeeasy.com. IN 21599
dog.com. ns12.dnsmadeeasy.com. IN 21599
dog.com. ns13.dnsmadeeasy.com. IN 21599
dog.com. ns10.dnsmadeeasy.com. IN 21599
dog.com. ns11.dnsmadeeasy.com. IN 21599
dog.com. ns14.dnsmadeeasy.com. IN 21599

MX Records

Priority Host Server Class TTL
10 dog.com. dog-com.mail.protection.outlook.com. IN 3599

SOA Records

Domain Name Primary NS Responsible Email TTL
dog.com. ns10.dnsmadeeasy.com. dns.dnsmadeeasy.com. 21599

TXT Records

Host Value Class TTL
dog.com. v=spf1 IN 1799

HTTP Response Headers

HTTP-Code: HTTP/1.1 403 Forbidden
Server: AkamaiGHost
Content-Type: text/html
Expires: 10th March, 2021
Date: 10th March, 2021
Mime-Version: 1.0
Content-Length: 260
Connection: close

Whois Lookup

Created: 14th August, 1997
Changed: 3rd February, 2021
Expires: 13th August, 2022
Registrar: Network Solutions, LLC
Status: clientTransferProhibited
Nameservers: ns10.dnsmadeeasy.com
ns11.dnsmadeeasy.com
ns12.dnsmadeeasy.com
ns13.dnsmadeeasy.com
ns14.dnsmadeeasy.com
ns15.dnsmadeeasy.com
Owner Name: TABcom LLC
Owner Organization: TABcom LLC
Owner Street: 395 OAK HILL RD STE 210
Owner Post Code: 18707-2148
Owner City: Mountain Top
Owner State: PA
Owner Country: US
Owner Phone: 3106668884
Owner Email: carlo@tabibi.com
Admin Name: Levardi, Shane
Admin Street: 395 Oak Hill RD
Admin Post Code: 18707-2148
Admin City: Mountain Top
Admin State: PA
Admin Country: US
Admin Phone: +1.5703847607
Admin Email: slevardi@dog.com
Tech Name: Levardi, Shane
Tech Street: 395 Oak Hill RD
Tech Post Code: 18707-2148
Tech City: Mountain Top
Tech State: PA
Tech Country: US
Tech Phone: +1.5703847607
Tech Email: slevardi@dog.com
Full Whois: Domain Name: DOG.COM
Registry Domain ID: 1144359_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.networksolutions.com
Registrar URL: http://networksolutions.com
Updated Date: 2021-02-03T22:39:32Z
Creation Date: 1997-08-14T04:00:00Z
Registrar Registration Expiration Date: 2022-08-13T04:00:00Z
Registrar: Network Solutions, LLC
Registrar IANA ID: 2
Reseller:
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Registry Registrant ID:
Registrant Name: TABcom LLC
Registrant Organization: TABcom LLC
Registrant Street: 395 OAK HILL RD STE 210
Registrant City: Mountain Top
Registrant State/Province: PA
Registrant Postal Code: 18707-2148
Registrant Country: US
Registrant Phone: 3106668884
Registrant Phone Ext:
Registrant Fax:
Registrant Fax Ext:
Registrant Email: carlo@tabibi.com
Registry Admin ID:
Admin Name: Levardi, Shane
Admin Organization:
Admin Street: 395 Oak Hill RD
Admin City: Mountain Top
Admin State/Province: PA
Admin Postal Code: 18707-2148
Admin Country: US
Admin Phone: +1.5703847607
Admin Phone Ext:
Admin Fax:
Admin Fax Ext:
Admin Email: slevardi@dog.com
Registry Tech ID:
Tech Name: Levardi, Shane
Tech Organization:
Tech Street: 395 Oak Hill RD
Tech City: Mountain Top
Tech State/Province: PA
Tech Postal Code: 18707-2148
Tech Country: US
Tech Phone: +1.5703847607
Tech Phone Ext:
Tech Fax:
Tech Fax Ext:
Tech Email: slevardi@dog.com
Name Server: NS10.DNSMADEEASY.COM
Name Server: NS11.DNSMADEEASY.COM
Name Server: NS12.DNSMADEEASY.COM
Name Server: NS13.DNSMADEEASY.COM
Name Server: NS14.DNSMADEEASY.COM
Name Server: NS15.DNSMADEEASY.COM
DNSSEC: unsigned
Registrar Abuse Contact Email: abuse@web.com
Registrar Abuse Contact Phone: +1.8003337680
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2021-03-10T21:15:43Z <<<

For more information on Whois status codes, please visit https://www.icann.org/resources/pages/epp-status-codes-2014-06-16-en


The data in Networksolutions.com's WHOIS database is provided to you by
Networksolutions.com for information purposes only, that is, to assist you in
obtaining information about or related to a domain name registration
record. Networksolutions.com makes this information available "as is," and
does not guarantee its accuracy. By submitting a WHOIS query, you
agree that you will use this data only for lawful purposes and that,
under no circumstances will you use this data to: (1) allow, enable,
or otherwise support the transmission of mass unsolicited, commercial
advertising or solicitations via direct mail, electronic mail, or by
telephone; or (2) enable high volume, automated, electronic processes
that apply to Networksolutions.com (or its systems). The compilation,
repackaging, dissemination or other use of this data is expressly
prohibited without the prior written consent of Networksolutions.com.
Networksolutions.com reserves the right to modify these terms at any time.
By submitting this query, you agree to abide by these terms.

For more information on Whois status codes, please visit
https://www.icann.org/resources/pages/epp-status-codes-2014-06-16-en.

Nameservers

Name IP Address
ns10.dnsmadeeasy.com 208.94.148.4
ns11.dnsmadeeasy.com 208.80.124.4
ns12.dnsmadeeasy.com 208.80.126.4
ns13.dnsmadeeasy.com 208.80.125.4
ns14.dnsmadeeasy.com 208.80.127.4
ns15.dnsmadeeasy.com 208.94.149.4
Related

Subdomains

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Domain Valuation Snoop Score
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Sites with the same domain name

Domain Valuation Snoop Score
0/5
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$10 USD

Sites hosted on the same IP address

Domain Valuation Snoop Score
0/5
0/5
0/5
0/5